Content Creation
Discount Drain Cleaning
The Challenge
Discount Drain Cleaning had a good business and a great crew. What they didn't have was a marketing engine. Their social presence was quiet, engagement was low, and their growth wasn't being matched by their digital presence.
The Solution
We stopped treating plumbing like plumbing content. We built a content strategy around the people behind the business and turned the job itself into entertainment. That meant laugh-out-loud skits, real trade education, service-driven content, and 30 reels a month backed by weekly on-location shoots. The plumbers became the personalities. The work became the content. And people started paying attention.
The Results
Views: Grew from under 30K to 2M+
Likes: Grew from 2K to 200K
TikTok: Grew from 0 to 3,500 followers
Ad Spend: $0
The tagline
They called for a plumber. The whole internet showed up. Vegas is FLOWING.
Impact
The problem wasn't the business. It was that almost nobody outside their customer base knew how good the business was. We changed that. Discount Drain Cleaning went from a quiet local service company to a viral content brand by doing what good marketing has always done: giving people a reason to pay attention.

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